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Our Mission

Who We Are

Independents Delivering Energy Aligned Locally

Board of Directors

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Kris Magnusson
General Manager & Co-founder

4th Generation Family-Owned Energy Retailer – New Hampshire
Fuel Supply Chain Procurement  & Hedging Specialist
25 + years experience



Chris Brennan
General Manager & Co-founder

3rd Generation Family-Owned Energy Retailer – Rhode Island 
Large Retail Energy Management and Operations Specialist.
25+ years experience

IDEAL is organized under the 7 COOPERATIVE PRINCIPLES:

Cooperatives are not new and (no matter what country) operate according to the same core principles and values, adopted by the International Co-operative Alliance in 1995. These principles are based on the first modern cooperative founded in Rochdale, England in 1844.

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